Comments on: Content Strategy for the Web Professional http://lucidplot.com/2009/09/09/diy-content-strategy/ content strategy and user experience, by Jonathan Kahn Mon, 29 Apr 2013 18:02:51 +0000 hourly 1 http://wordpress.org/?v=3.2.1 By: Carl Nelson http://lucidplot.com/2009/09/09/diy-content-strategy/comment-page-1/#comment-417 Carl Nelson Fri, 17 Sep 2010 20:02:19 +0000 http://lucidplot.com/?p=25#comment-417 <p>This is a great overview of DIY Content Strategy and is a valuable resource for any web professional out there looking to increase their understanding of how content plays into the big picture.</p> <p>A great content strategy unifies a companies narrative, improves user experience, makes the content more shareable and strengthens identity. All great things which have a huge commercial payoff (as you mention).</p> This is a great overview of DIY Content Strategy and is a valuable resource for any web professional out there looking to increase their understanding of how content plays into the big picture.

A great content strategy unifies a companies narrative, improves user experience, makes the content more shareable and strengthens identity. All great things which have a huge commercial payoff (as you mention).

]]> By: Complete Beginner’s Guide to Content Strategy | UX Booth http://lucidplot.com/2009/09/09/diy-content-strategy/comment-page-1/#comment-358 Complete Beginner’s Guide to Content Strategy | UX Booth Tue, 20 Jul 2010 13:32:18 +0000 http://lucidplot.com/?p=25#comment-358 <p>[...] our Definition of User Experience DesignContent Strategy – a knol by Jeffrey MacIntyreContent Strategy for the Web ProfessionalContent Strategy for Everybody (Even You)A “Do It Yourself” Guide to Content Strategy — a [...]</p> [...] our Definition of User Experience DesignContent Strategy – a knol by Jeffrey MacIntyreContent Strategy for the Web ProfessionalContent Strategy for Everybody (Even You)A “Do It Yourself” Guide to Content Strategy — a [...]

]]> By: Busy Times for Content Strategy - Scatter/Gather: a Razorfish blog about content strategy, pop culture and human behavior http://lucidplot.com/2009/09/09/diy-content-strategy/comment-page-1/#comment-279 Busy Times for Content Strategy - Scatter/Gather: a Razorfish blog about content strategy, pop culture and human behavior Thu, 27 May 2010 20:19:32 +0000 http://lucidplot.com/?p=25#comment-279 <p>[...] Content Strategy for the Web Professional by Jonathan Kahn [...]</p> [...] Content Strategy for the Web Professional by Jonathan Kahn [...]

]]> By: 2009 in articles and blog entries | Richard Ingram | Shut the door on your way out Cicero… http://lucidplot.com/2009/09/09/diy-content-strategy/comment-page-1/#comment-137 2009 in articles and blog entries | Richard Ingram | Shut the door on your way out Cicero… Wed, 30 Dec 2009 10:40:12 +0000 http://lucidplot.com/?p=25#comment-137 <p>[...] Content Strategy for the Web Professional [...]</p> [...] Content Strategy for the Web Professional [...]

]]> By: When Content Management Needs a Content Strategy « Predicate, LLC | Editorial + Content Strategy http://lucidplot.com/2009/09/09/diy-content-strategy/comment-page-1/#comment-136 When Content Management Needs a Content Strategy « Predicate, LLC | Editorial + Content Strategy Mon, 07 Dec 2009 17:32:21 +0000 http://lucidplot.com/?p=25#comment-136 <p>[...] Jonathan Kahn, Together London [...]</p> [...] Jonathan Kahn, Together London [...]

]]> By: A Digital Outrigger / Library Usability Links – 10/4/09 http://lucidplot.com/2009/09/09/diy-content-strategy/comment-page-1/#comment-120 A Digital Outrigger / Library Usability Links – 10/4/09 Mon, 05 Oct 2009 04:49:09 +0000 http://lucidplot.com/?p=25#comment-120 <p>[...] Lucid Plot discusses Content Strategy [...]</p> [...] Lucid Plot discusses Content Strategy [...]

]]> By: Where Content Marketing Meets Branding http://lucidplot.com/2009/09/09/diy-content-strategy/comment-page-1/#comment-98 Where Content Marketing Meets Branding Sat, 26 Sep 2009 02:12:23 +0000 http://lucidplot.com/?p=25#comment-98 <p>[...] Kahn of Lucid Plot who makes a brief but notable mention at the very end of  his article, Content Strategy for the Web Professional]? Photo by [...]</p> [...] Kahn of Lucid Plot who makes a brief but notable mention at the very end of  his article, Content Strategy for the Web Professional]? Photo by [...]

]]> By: Content strategy: the breakout year | Shut the door on your way out Cicero… http://lucidplot.com/2009/09/09/diy-content-strategy/comment-page-1/#comment-82 Content strategy: the breakout year | Shut the door on your way out Cicero… Tue, 22 Sep 2009 14:25:34 +0000 http://lucidplot.com/?p=25#comment-82 <p>[...] as further impacting articles from the likes of Margot Bloomstein, Colleen Jones and more recently Jonathan Kahn – not forgetting the buzz created by a certain book of [...]</p> [...] as further impacting articles from the likes of Margot Bloomstein, Colleen Jones and more recently Jonathan Kahn – not forgetting the buzz created by a certain book of [...]

]]> By: Charles Bohannan http://lucidplot.com/2009/09/09/diy-content-strategy/comment-page-1/#comment-79 Charles Bohannan Tue, 22 Sep 2009 07:39:20 +0000 http://lucidplot.com/?p=25#comment-79 <p>Jonathan -- this is a thoughtful, breakthrough piece, and very much appreciated.</p> <p>At the very end of the article you mention "the commercial aspect: this is going to be huge." I couldn't agree with you more, although most of the content strategy stuff out there doesn't mention the huge upside commercial opportunity. I'm glad you see it this way, too -- I was beginning to think I was alone on this one.</p> Jonathan — this is a thoughtful, breakthrough piece, and very much appreciated.

At the very end of the article you mention “the commercial aspect: this is going to be huge.” I couldn’t agree with you more, although most of the content strategy stuff out there doesn’t mention the huge upside commercial opportunity. I’m glad you see it this way, too — I was beginning to think I was alone on this one.

]]> By: Content Strategy: Are we all talking about the same thing? | Key Pointe Usability Consulting, Inc.: Information Architecture, Content Planning and Writing http://lucidplot.com/2009/09/09/diy-content-strategy/comment-page-1/#comment-50 Content Strategy: Are we all talking about the same thing? | Key Pointe Usability Consulting, Inc.: Information Architecture, Content Planning and Writing Thu, 17 Sep 2009 18:52:19 +0000 http://lucidplot.com/?p=25#comment-50 <p>[...] Kahn, in his post “Content Strategy for the Web Professional,” and Melissa Rach, in her post “The Value of Content Part 1: Adam Smith Never Expected [...]</p> [...] Kahn, in his post “Content Strategy for the Web Professional,” and Melissa Rach, in her post “The Value of Content Part 1: Adam Smith Never Expected [...]

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