Archive for September, 2012
Two guests posts by me, for the Web Managers Group and Content Strategy Forum Cape Town.
Part of our role as web managers is to help our colleagues to see their own reality. I’m not talking about opinion – what we think the organisation should do online – no, I’m talking about reality, obvious to people outside the building, but difficult for insiders to see.
When I got back to London I wasn’t carrying a suitcase stuffed with greenbacks, I didn’t have a pipeline of new business leads, and my wallet wasn’t full of business cards—this was pre-twitter and my interpersonal skills were, ahem, underdeveloped—but the thing that changed my career was the attitude I learned at [the conference].