Confab London open call for speakers

Confab 2012 keynote

After two years of sold-out shows in Minneapolis, Confab: the Content Strategy Conference is coming to London on 25-27 March 2013 at the Mermaid. And I’m excited to announce that my company Together London is producing Confab in collaboration with our friends at Brain Traffic. Make sure you save the date: this is the international content strategy event that you won’t want to miss.

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Gabriel Smy podcast interview: small businesses, blogging and being honest

Gabriel Smy

In Episode 5 of the Together London Podcast, I talk to Gabriel Smy about content strategy for small businesses, blogging, and being honest. Check out his blogs: SmyWordVerbatim Poetry, and The Tongues of Menand follow him on twitter @gabrielsmy.

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Effective web managers tackle digital governance

photo of climber and a steep drop
Most organizations are taking huge digital risks.

“We need someone to help us with our content strategy.” That was the request
from a prospective client in the digital marketing department of a financial services group,
and after spending five minutes with their website I understood why.
Their business units were out of control: publishing endless content without a plan.
The symptom they wanted to fix was poor customer experience ratings: most customers
asked to be called back instead of attempting to use the website.

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