Two guest posts

Two guests posts by me, for the Web Managers Group and Content Strategy Forum Cape Town.

Why Web Managers Need Content Strategy:

Part of our role as web managers is to help our colleagues to see their own reality. I’m not talking about opinion – what we think the organisation should do online – no, I’m talking about reality, obvious to people outside the building, but difficult for insiders to see.

How travel changes your career:

When I got back to London I wasn’t carrying a suitcase stuffed with greenbacks, I didn’t have a pipeline of new business leads, and my wallet wasn’t full of business cards—this was pre-twitter and my interpersonal skills were, ahem, underdeveloped—but the thing that changed my career was the attitude I learned at [the conference].