In Episode 20 of the Together London Podcast, I talk to Felicia Pride about transmedia storytelling, collaboration, and people skills. Check out Felicia’s website, her company Pride Collaborative, and follow her on twitter @feliciapride.
I’ve organized web community events for three years. I started in a Shoreditch basement with “Content Strategy, Manhattan Style” in 2010 (video), organized Content Strategy Forum London in 2011 with Destry Wion and Randall Snare, started London Content Strategy Meetup with Richard Ingram (over 1300 members and 18 events so far), and together with Brain […]
In Episode 14 of the Together London Podcast, I talk to Nishant Kothary about using soft skills to make things happen, how our brains deceive us, and why understanding other people is crucial for our success. Check out Nishant’s website, his upcoming Dare Conference talk, and follow him on twitter @rainypixels.
In Episode 12 of the Together London Podcast, I talk to Sophie Dennis about redefining success by writing your own rules, the problem with waterfall, and setting up a local web community. Check out Sophie’s website, her upcoming Dare Conference talk, and follow her on twitter @sophiedennis.
This is an essay version of my presentation at Confab Minneapolis in June 2013 (slide deck). We try to implement governance to make our content strategies stick, and it doesn’t work. Writers don’t follow our voice guidelines, marketers ignore our message architectures, developers create apps without considering content. We’re doing great content strategy work, so […]
In Episode 11 of the Together London Podcast, I talk to Daniel Eizans about context in content strategy, mental models, and structured content at Ford Motor Company. Check out Dan’s website and follow him on twitter @danieleizans.
In Episode 10 of the Together London Podcast, I talk to Rob Hinchcliffe about community management, transmedia storytelling, and content strategy. Check out Rob’s website, his upcoming talk at Confab London, and follow him on twitter @hinchcliffe.
In Episode 9 of the Together London Podcast, I talk to Wiep Hamstra from the Netherlands about accessibility, how to structure web teams, and becoming an agent of change. Check out Wiep’s website, her upcoming talk at Confab London, and follow her on twitter @wiepstra.
In Episode 8 of the Together London Podcast, I talk to Kate Kiefer Lee from MailChimp about voice and tone, writing for people’s emotions, and how to make blogging part of your job. Check out Kate’s blog at Forbes.com, the amazing Voice and Tone website, and follow her on twitter @katekiefer.
Most conference talks make the audience feel bad about themselves, because the presenter talks about their achievements instead of how the audience can become more awesome (or how they can “kick ass”, as Kathy Sierra puts it.) This isn’t deliberate, and it’s straightforward to change, as long as the presenter is willing to take a […]